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Deputy Head of Marketing/Head of Campaigns

Marketing
Salary:   £42,036 to £48,676
Closing Date:   Sunday 30 June 2019
Interview Date:   Thursday 11 July 2019
Reference:  A2705

Lancaster University is seeking to appoint an outstanding and creative Head of Campaigns to lead on global student recruitment marketing. Based within the Marketing Office, you will use your expertise to attract and convert prospects from around the world, to join us here at the University. 

The Marketing Office is responsible for raising the awareness and reputation of Lancaster University among its target audiences, and for increasing the quality and quantity of applicants. You will lead the digital content and campaigns teams, devising and evaluating innovative and impactful campaigns designed to elicit action in order to deliver these strategic objectives.

You will use your interest in relationship marketing, using digital marketing approaches, to devise creative content plans that deliver desire and evoke action. You will be passionate about implementing integrated multi-platform campaigns to target audiences across the globe, maximising lead generation and delivering market penetration. Team-oriented, you will be the University brand champion, agile in planning while delivering leading edge-marketing and providing creative leadership.

Lancaster University is among the best in the UK. Ranked in the top ten in three major leagues tables, named University of the Year in 2018 by the Times and the Sunday Times, and awarded Gold in the UK government’s Teaching Excellence Framework (TEF), the University has ambitious strategic plan to develop its international reputation and provision of inspiring teaching and research. 

This is a full-time permanent role based at our Bailrigg Campus, Lancaster. 

For informal enquiries, please contact Charlotte Wilson, Head of Marketing at Charlotte.Wilson@lancaster.ac.uk 

We welcome applications from people in all diversity groups.

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